Portfolio.

To be honest, I think this is a horrible portfolio. I could never for the love of god make a portfolio that represents what I do.

Paws Are Us • Logo Design

 

The right balance of fun, colors and elegance was key with this design. With an aim of targeting pet owners in Bengaluru, the logo had to invoke a feeling of comfort while not losing out on the quality that the client was aiming to position the brand at.

I have no doubt that designing the Paws Are Us logo was more fun that it was work. Although none of these logos were finalised, these are my favourite options that were presented to the client to understand the client’s tastes and vision for the brand.

Still Global • Brand Ideation

A part of my role at Still as Head of Growth & Operations, involved me ideating a separate brand entity under the company.

Build around values of exclusivity, and authenticity while also communicating the concept of Ancient Indian Yoga.

Udyana • Rebrand

A dear friend of mine reached out to me to rebrand his small business in order to communicate values of friendliness and approachability.

Udyana sells customized potted plants to its clients with an incredible attention to improving the world around.

The rounded corners in the font, and increased thickness helps Udyana to be perceived as a much more approachable and friendly brand.

 

Let’s work together!

hi@onlysif.com